OYO Rooms, commonly known as OYO, is a global hospitality brand that revolutionized the budget hotel industry by offering affordable, standardized accommodations. Founded in 2013 by Ritesh Agarwal in India, OYO began as a platform to help travelers find quality budget hotels with consistent amenities. The company partners with small and independent hotels, providing them with technology, marketing, and operational support to enhance their service offerings. OYO's business model is based on aggregating hotels and standardizing their services to ensure a uniform guest experience. Each hotel listed on OYO's platform must adhere to a set of quality standards, which include clean rooms, comfortable bedding, free Wi-Fi, and essential amenities. This approach helped OYO stand out in a fragmented market, where service quality often varied from one property to another. Since its launch, OYO has expanded rapidly, growing into one of the largest hotel chains in the world, with a presence in over 80 countries. The brand has adapted its offerings to cater to both budget-conscious travelers and more premium segments, with variations like OYO Life for long-term stays and OYO Townhouse for upscale accommodations. OYO has disrupted the traditional hotel industry by combining technology, affordability, and consistency, making it a popular choice among travelers worldwide.